THE 90-DAY PLAN: Anabolic Reset TM


Finally… the blueprint for men in their 40s and 50s to ditch the Dad Bod, burn fat and build a leaner, more muscular body, in just 90 Days.

How? By fixing the one thing a youth-obsessed fitness industry can’t help you with...

Anthony Healy – Author of The Midlife Alpha, Certified Personal Trainer, Certified Sports Performance Nutritionist (IOPN) and Creator of
The 90-Day Plan: Anabolic Reset TM

Why Most Diet and Training Programs You’ve Tried Have Failed You in The Past.

Men over 40 face unique, age-related challenges to lose weight and build muscle. Any diet or training regime therefore, which doesn’t take them into consideration, is bound to fail in your 40s and 50s. These challenges, and how we overcome them, make up the subject matter of my book, The Midlife Alpha. But chief amongst them is Anabolic Resistance.  

Anabolic Resistance is the sluggish response to the typically growth-promoting (anabolic) stimuli of exercise and nutrition. This age-related condition leads to a breakdown of the muscle building and fat burning machinery.

The causes of anabolic resistance are various, but excess body fat, inflammation and hormonal disruption (e.g., declining testosterone levels with age) are key drivers. 

The net result is Sarcopenia: the involuntary loss of muscle, strength, and function with age. The process starts in our mid-30s, but by the time we hit 50, the rate accelerates rapidly and plays havoc with our metabolism.

A Muscle-Centric Approach to Fat Loss

The benefits of building muscle to look, feel and be strong are obvious.

However, building muscle is also fundamental for a healthy metabolism. As the largest organ in the body, any significant loss of muscle and fat-free mass (FFM) causes resting energy expenditure (REE) to slow down – meaning you burn fewer calories at rest and put on weight more easily.

Muscle also plays a fundamental role in optimising health and longevity.

While sarcopenia (the loss of muscle and strength) is associated with chronic inflammation, insulin resistance and metabolic syndrome, men with greater muscle mass enjoy positive health outcomes, including reduced risk of chronic disease and quicker recovery from illness.

So rather than treading water with yet another low-fat, low-calorie diet, wasting hours on the treadmill doing cardio, The 90-Day Plan adopts a different, muscle-centric approach to fat loss.

We focus on building muscle while losing fat, transforming your body composition…not simply chasing a number on the bathroom scales.

What Is The Anabolic Reset TM ?

The 90-Day Plan oils the wheels of the fat-burning and muscle-building machinery clogged up by Anabolic Resistance, to provide the body with an Anabolic Reset. TM

This system reboot creates the right environment for transforming body composition by restoring insulin sensitivity, reducing inflammation and boosting levels of testosterone, growth hormone and IGF-1.

Testosterone stimulates muscle protein synthesis and inhibits muscle breakdown, while Growth hormone, long considered a “fountain of youth” mobilises the breakdown of fat.

Together they work synergistically with IGF-1, to enhance fat metabolism, increase lean body mass and improve recovery.

The upregulation of this Holy Trinity of anabolic hormones is central to the methodology behind the Anabolic Reset TM – designed to re-ignite anabolic signalling pathways and restore anabolic sensitivity.

So, what can I expect on The 90-Day Plan?

Distilling knowledge from my book and nearly 10 years of Personal Training, The 90-Day Plan is an easy-to-follow playbook for transforming your body and re-engineering your health in midlife.

The very same knowledge that helped me transform:

On The 90 Day Plan you will discover how to:

The 90 Day Plan is a 100% digitally delivered program, accessible from your mobile phone via the apple app store or google play.

The program includes:

You are just one step away from a leaner, stronger, healthier you.

Only £1 per day for 90 days…

90-Day 100% Money Back Guarantee!